Prior to the start of the 2014 World Cup, Media219 designed and produced a series of team infographics that were made available to every broadcast partner at the World Cup. They could then use these videos in the build up to the start of the World Cup.
Lots of challenges were addressed with the production of these short videos. Keeping the on screen text to a minimum was the biggest. Media219 developed their own icons to guide the viewer through the content in an effort to make them understood Worldwide. Stadium Icons were also created as a visual nod to the location of the matches.
The videos were made available to each broadcaster at the World Cup via the FIFA servers and they became the most downloaded content during the event.
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